Li Yuchun (Chris Lee).<br>A 360 icon of Chinese modern pop.

Li Yuchun-Chris Lee

Li Yuchun (AKA. Chris Lee) became famous in China in 2005, after winning the hands down national singing contest “Super Girl”. Her attitude, originality defies Chinese norm creating a new and unique aesthetics. She is well-recognized around the globe as one of the most influential people in China and a symbol of the Chinese pop culture.

 Chris has been a singer and a musician since her very young days. Her albums, first was released in 2006, have been infallibly No. 1 and her concerts sold out in seconds. She has won plenty “Favorite Female Artist” awards and “Favorite Pop Artist” awards in China and conquered “Best Worldwide Act” award at the 2013 MTV Europe Music awards. Chris’s 2016 new album ‘Growing Wild’ released 4 digital EPs separately. On May 25, the first EP has broken the “Golden Diamond Album” record, selling over 1,000,000 in 14 hours, and 3,000,000 in only 16 days. Chris Lee became the first singer to hit the record in Chinese digital music history by exceeding 6,500,000 of the total sales.

 Chris is a true artist who also starred in several successful movies and theatre performances. As a new generation of fashion icons, Chris is now a favorite of the world's top designers and photographers. She has been collaborating with fashion icons and luxury brands such as Riccardo Tisci with Givenchy, Karl Lagerfeld, Jean- Paul Gaultier, Michele Alessandro with Gucci and Alexander Wang.

Chris is not only just glitter and gold, but also fully dedicated to charitable works and environmental causes to effect social change.

 Chris is bringing her personality to the Tuborg beat with a special and worth anticipating collaboration with Major Lazer. This collaboration is a rare opportunity to peak into the newest Chinese pop culture.

 Listen to Li Yuchun music here.

Stay tuned and follow Li Yuchun collaboration on Instagram: @urnorchrislee and @liyuchunofficial, Weibo and Twitter.